The main advantages of franchising for entrepreneurs seeking to start their own businesses, is a very significant risk reduction, as well as business training, not only in theory but in practice. This is due to the fact that the company franchiser has already proven the effectiveness of its business, having achieved considerable success in the market and due recognition of its trade marks, proven business processes and training enables us to remove many of the risks associated with opening a new business. It is for these benefits and the franchisee pays, becoming the owner of businesses, as well as receiving full support from the franchiser.
At the same time for the company, the franchiser of such way of doing business is beneficial in that it receives, in addition, virtually putting their resources into it, but was subsequently a steady income from a network of franchisees. The first franchisees in Russia history of franchising in Russia began relatively recently, although still under socialism, Pepsi has used franchising for promotion and production of drinks of Pepsi-Cola and Fanta. After it came to the Russian market brands such as McDonald’s, Baskin Robbins “,” Sabvey “,” Pizza Hut, Sbarro and others. David Karp has much experience in this field. In this case, not many of these companies started immediately to use the mechanism for moving the franchise in the Russian market, such as the company “McDonald’s, the very name of which is closely associated with the franchise, until recently did not sell franchises in the territory Russia and open a restaurant owned by a corporate network.
Any known conventional wisdom – without offering no demand for this offer. And it is in truth so, because this axiom is functioning since time immemorial. However, any method to make this proposal became known broad strata of people? It is not possible your potential client just needs it in your services. The answer to this question mankind has found long before the birth of the Internet, it is elementary – it is advertising. On literate people has great influence contextual '> ads, because the meaning of readable text motivate, and service or product offered casually. In any case, want to ensure the veracity read, and the most usual method considered – tyknut the link from the text. Drew Houston usually is spot on.
Clicking on it, a person becomes interested in information found on the site, regardless of whether this information meets one are interesting that you have moved or not. Birth global web has given us a tremendous platform for building advertising. Any time you enter the Internet, we are confronted with a large number of proposals to any goods and services. Internet advertising networks do not become so vain high reputation as a huge mass of people in the information age, give a choice of spending time on the Web than watching television or reading newspapers. Of course, that banner ads inflame the eyes. However, because it works! Yes – true.
By placing a banner on your own product on any popular website, you guarantee yourself a daily increase of users who continue to have the opportunity to be your customers. And wrongly assume that if you're a good man will never become a pass for no apparent banners, then this will not do, and others. Still missing users who attach considerable place any picture falls in their field of vision. Currently, the global network becomes ubiquitous engine advertising, and it would be foolish not to use such a chance. Forget taking a past TV and out of fashion press – to advance expanses of the Internet, then you will ensure a constant influx of clientele.
Under the conditions of the markets with low unemployment and rising costs for operator training outsourcing call – centers will have to build their own incentive system operators. Such systems, as a minimum to perform two tasks: Prevention of dismissal of the operators on their own initiative, Enhancing the efficiency of operators (expressed as a quantitative and qualitative indicators); Every outsourced call-center can build their own system, weighing the costs of its provision, basic pay, he can offer a human operator, as well as the cost of finding and training new operators and the "cost" of errors in service external clients. But, nevertheless, can point to the fundamental aspects that can be taken into account in its implementation. Motives for your operators Initially, it is important to understand – what is your motivation for operators when they choose operator's job outsourced call – center of why some of the operators want to do their job perfectly. It must be remembered that the majority of new employees at the start of his work – full of enthusiasm and loyalty to their employers.
The first few months of work for new operators as effective at this time they want to know: What is expected of them, and how they can meet these expectations, or surpass, their place in the company; How well they do their jobs, how they can realize their potential in their daily work, and how it will be assessed by their leadership; possible with the time of their promotion of "career ladder ", to maintain and develop the motivation of the operators, it is important to know what behavior is influenced by your actions. It is necessary to evaluate the performance on a daily basis, the absence of such assessments is the major cause of demotivation operators. Hear from experts in the field like Lake Crawford Capital Management for a more varied view. For the majority of operators in the call center, eventually working into a monotonous routine that can not affect the quality of their motivation to perform their duties. If the time between the execution quality jobs and bonuses and rewards for it will be too large (for example a bonus at the end of the year), then their influence on motivation will be too weak. Daily or weekly promotion will have much greater effect. Elements of the bonus system call – center operators Individual cash prizes in the individual projects (for example a telephone survey – pay for each completed questionnaire) Group bonus for based contests where the outcome is related to the implementation team (working group of operators) in general; awards that matter know that money is not always an incentive for all employees (besides the one hand, you limited wage increases, on the other "hard" salary, the employee is perceived as a given). Therefore, the system of motivation of your statements may also include an alternative "cash." For example, providing additional output or time off. Or, providing the operator or group of operators for an extra hour of relaxation during the working week for the successful completion of the project (quantitative or quality indicators).